Creative leader passionate about building teams while bridging creative vision and operational excellence.

Resume

Resume


Operations Impact

  • Process Implementation & Optimization

  • Technology Integration & Adoption

  • Team Synchronization & Collaboration

  • Stakeholder Management

  • Production Workflow Design

Tools

  • Workflow Management:
    Wrike, Basecamp

  • Asset Management:
    Brandfolder, OneDrive

  • Creative Production:
    Adobe Creative Cloud

  • Team Collaboration:
    Miro, Webex, Zoom

  • Project Tracking & Documentation:
    Smartsheet, SharePoint


...what really set Natalie apart was her knowledge and experience as a creative. Which meant that when any given project came our way, she shared a true understanding of the creative process and the emotional intelligence to inspire our team of talented designers towards the perfect solution, from concept to execution.
— Clayton Chu, Creative Director, Cisco Security

 

Summary

Visual design practitioner turned operations strategist, with 15+ years of industry experience spanning hands-on design work tobcreative team leadership. Now specializing in orchestrating creative workflows and technology solutions that enable design teams to thrive. Proven track record in implementing systems that remove production pain points while maintaining creative excellence, fostering cross-functional collaboration, and ensuring seamless project delivery through organization and team synchronization.


Experience

Senior Design Manager
Cisco Security
March 2021–November 2024, Remote

  • In partnership with Project Managers, orchestrated end-to-end creative operations, including workflow optimization, resource allocation, and creative technology implementation, resulting in an 10% improvement in project delivery times.

  • Leader of Cisco Security’s internal brand voice, providing brand direction and governance across the business organization, working cross-functionally with Product Marketing, Sales, and Executive Leadership.

  • Enhanced team efficiency and collaboration by spearheading product deep dives, resulting in 20% more understanding, targeted graphics, decreased double work, and a streamlined creative process.

  • Utilized Wrike workload tracking to demonstrate resource constraints to leadership, leading to optimized request acceptance criteria that brought team capacity from consistent overload (100%+) to sustainable utilization (75-85%).

  • Reduced project turnaround time through implementation of Brandfolder DAM system and standardized workflows. Oversaw the project from purchasing to implementation to training and adoption.

  • Effectively led the team through significant reorganizations by maintaining clear communication and strategic planning, ensuring alignment and focus.

  • Fostered psychological safety, empowering team members to express their ideas, creating a culture of support, and driving team trust scores from 4.0 to 4.62/5 in six months.

Art Director & Design Manager
Cisco Umbrella
August 2018–March 2021, Remote

  • Led the creative team in delivering thoughtful solutions for product marketing, demand generation, internal brand and marketing projects, and partner initiatives, driving success across the Cloud Security team.

  • Oversaw Cisco Umbrella’s rebrand to align with the Cisco corporate brand system, ensuring cohesive marketing collateral, streamlined processes, and a unified brand presence, leading to consistent application across the organization.

  • Boosted design team recognition by launching quarterly feedback surveys, presenting at Townhalls, and creating a brand resource hub, solidifying our role as brand experts and boosting engagement and awareness.

Marketing Design Manager
ZAP Business Intelligence
July 2016–August 2018, Remote

  • Assisted in developing and executing annual marketing plans, logistics for exhibits and tradeshows, as well as digital marketing campaigns.

  • Concepted and designed corporate marketing materials, including PowerPoint presentations, email campaigns, whitepapers, infographics, eBooks, and data sheets, enhancing brand consistency and visibility within the industry.

  • Led the art direction for the corporate website redesign, transitioning from DNN to WordPress, collaborating with developers, and establishing the site’s overall look and feel. This project also included art directing a photoshoot, working with an independent photographer, resulting in a library of custom photos to be used on the new website.


Additional Experience

HubPages, Inc., Graphic Designer & UX Consultant
Remote, 2016–2018

Lowes Hotels, Senior Graphic Designer
New York, NY, 2018

The Creative Group, Graphic Designer
San Francisco, CA, 2008–2010

Benefit Cosmetics, Senior Graphic Designer
San Francisco, CA, 2010–2016


Education

California State University, Fresno, CA
BA in Graphic Design, Marketing minor


Certifications & Training

Cooper Professional
Education Facilitating Design Thinking
May 2020

Deeplearning.AI
Generative AI for Everyone
June 2024

General Assembly
User Experience Design Course
September 2014

Pragmatic Institute
PMC Level 1
September 2021


Volunteering & Leadership

Cisco Speaks Toastmasters Club
Vice President, Public Relations
April 2022–March 2023